KANSAS CITY, Mo. – Dobies Health Marketing, a strategy-first health marketing, branding and advertising firm, has welcomed Kristi Bond to the team as Client Services Director. In this role, Kristi oversees B2B accounts, leading as the day-to-day contact for new and existing healthcare clients and ensuring strategy is well assimilated into each client’s marketing plans and campaigns.
With deep experience in digital/interactive projects, Kristi serves as a liaison for web and digital campaigns. In addition, she supports growth strategies for soviews+, the firm’s competitive media market profile tool for hospitals and health systems.
“We’re thrilled to welcome Kristi to the team,” said Angie Leondedis, Vice President of Client Services. “She brings a unique perspective for our B2B clients, and her web and digital strategy experience will support our tremendous growth in this area.”
Kristi’s career spans 20+ years in B2B marketing, media, web development and account management, much of it in healthcare. She has directed planning, budgeting, creation and implementation of highly integrated marketing campaigns, ensuring on-time, on-budget delivery. Additionally, she co-founded a small web development company, helping small to mid-sized businesses develop a successful online presence.
Since that time, Kristi has led a variety of website development and digital projects for many companies and provided strategic marketing and sales consulting in the health insurance space. She has vast expertise in many leading platforms, including SalesForce, HubSpot, a range of web CMS systems, and others.
Kristi has a degree in journalism from the University of Kansas with an emphasis in business communications. She is an excellent communicator and skilled account manager, making her a tremendous partner for Dobies Health Marketing’s clients across the health industry.
“I’ve been seeking the perfect fit – and I found it with Dobies Health Marketing and its outstanding digital marketing team,” said Kristi. “It’s a great group with an amazing reputation, solid client relationships, and health marketing experience that can’t be beat. I’m excited to add my skills to the Dobies Health Marketing team.”
About Dobies Health Marketing
Since 1992, Dobies Health Marketing has offered highly specialized expertise in strategy-first marketing for health companies. The Kansas City-based company serves the marketing and branding needs of the entire health industry, from hospitals, health systems and payers to technology firms, medical device manufacturers, associations and certifying boards. With a promise to always engage strategy first, their mission combines strategic marketing with creative communications to create healthier brands.